Born and raised in Bangkok, Pam moved to Vancouver to pursue her Bachelor of Commerce at the University of British Columbia (UBC) with a specialization in Marketing and a concentration in Sustainability and Social Impact.
While studying at the Sauder School of Business at UBC, Pam learned the fundamentals of quantitative and qualitative market research. She conducted surveys and in-depth interviews on sustainability and other topics, analyzed the results, and delivered practical and useful recommendations.
She leveraged her grounding in market research as an E-Commerce Intern at PepsiCo Thailand where she conducted price analysis and competitor analysis to identify potential opportunities and support channel expansion.
As an Analyst at Sentis, Pam supports our research operation in a variety of ways which include survey programming, thematic coding, and report development.
Pam played varsity badminton for 5+ years and had the opportunity to compete in tournaments across Southeast Asia. In her free time, Pam enjoys reading, scrapbooking, and cooking (particularly cooking Thai food). She also likes to explore new restaurants and cafes. She drinks triple shots in her coffee but claims that she isn’t addicted to coffee – rather it’s the coffee that’s addicted to her.